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BOSTON, Sept. 9, 2015 /PRNewswire/ -- As interest in solar adoption grows across the country, so too does the amount of online research and shopping undertaken by homeowners. While large solar installers are spending upwards of $1.5 billion on direct sales and 'push' marketing tactics each year, new research shows that only 30 percent of solar buyers are actually influenced to make a purchase via their outreach. A new breed of consumer – the solar shopper – is now challenging the status quo by seeking unbiased information, multiple quotes and price transparency.

Join EnergySage CEO Vikram Aggarwal as he presents, "The Emergence of the Solar Shopper," at Solar Power International (SPI) 2015 in Anaheim, California. In his session, Vikram will address:

• What factors brought about the solar shopper
• What motivates solar shoppers to make installation decisions
• How solar installers and financiers must adapt to this changing reality
• And more...

About EnergySage, Inc.
EnergySage provides the first comprehensive online marketplace for consumers and businesses interested in converting to solar energy. By enabling people to comparison shop for "apples-to-apples" competitive quotes from pre-screened installers and financiers, the EnergySage Marketplace typically delivers cost-savings of up to 20 percent when compared to going directly to installers. EnergySage also simplifies today's complex solar industry by providing tools and unbiased information that enable people to fully understand their product and financing options as well as their return-on-investment scenarios. Many leading organizations have forged partnerships with EnergySage to promote the adoption of solar energy, including Connecticut Green Bank, Staples, Walgreens and the World Wildlife Fund. For more information, please visit: www.energysage.com.

Media Contact:

Tracey Frederickson 
Davies Murphy Group 
781.418.2414 
media@energysage.com

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SOURCE EnergySage